Local marketing communications expert, Diane Hansen, was featured in PRWeek for her work on GlitzyLips - an international cosmetics brand. Hansen specializes in quick-hit campaigns that deliver fast results. The article is below.
Lip service from Katy Perry puts product on the map
March 30, 2012
Client: GlitzyLips (Houston, TX)
Agency: Hansen Marketing Communications (Carson City, NV)
Campaign: Operation Glitzy Grammy
Duration: February 11 – February 14 2012
Care to sample the life of a golf travel writer? Glamour, fun, laughs. GolfChannel.com and The Divine 9, a co-op of nine courses in the Carson City/Carson Valley area, are offering a $500 paid assignment for national publication and a Wild West trip to an aspiring golf correspondent.
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The Nevada Commission on Tourism has updated its strategic plan for attracting visitors, combining cost-effective new initiatives and time-tested programs with proven track records, Lt. Gov. Brian K. Krolicki said Tuesday.
The agency (http://travelnevada.com) will target U.S. consumer markets that have large populations with convenient driving distance or easy air access to Nevada and international markets whose travelers have a strong likelihood of visiting Nevada, such as Canada, Mexico, the United Kingdom and Germany, said Krolicki, Nevada's tourism commission chair.