Photo by Brett Fisher. Shoppers look at jewelry inside Carson Jewelry and Loan Saturday.
Shoppers look at jewelry inside Carson Jewelry and Loan. Credit: Brett Fisher

Small Business Saturday has become a holiday tradition to counteract the millions of dollars given to big corporations every year on black Friday. 

So this year, support your local small businesses with Small Business Saturday spent in Downtown Carson City. 

The Downtown Business Association is providing free $10 gift certificates for the first 100 shoppers to head downtown. 

You can grab your local bucks along with a free cookie and coffee from 11 a.m. to noon in Laxalt Plaza. 

Participating businesses are as follows:

Agency 36: Located at 108 W Telegraph St, Agency 36 is a design agency specializing in digital design, interactive publications nd augmented reality. They are the creators and publishers of the Carson Quarterly.

Aunt B’s: Located at a 110 S Curry St, Aunt B’s is a vintage, antiques and collectible gift shop offering handmade items as well as vintage wares.

Brewery Arts Center/Nevada Artists Association: Located at 449 W King St, Brewery Arts Center is a nonprofit art space offering visual and performing arts, concerts, and classes, and they sport a gift shop and the Nevada Artists Association art gallery featuring local artists.

Carson Jewelry & Loan: Located at 308 N Carson St, Carson Jewelry and Loan is a jewelry store and pawn shop offering a large selection of jewelry, electronics, collectibles and more.

Comma Coffee: Located at 312 S Carson St, Comma Coffee is a colorful cafe featuring coffee and smoothies, with a full breakfast and lunch menu.

Cucina Lupo: Located at 308 N Curry St, Cucina Lupo is an Italian restaurant by Chef Mark Estee located in historic downtown Carson City, which focuses on partnering with local agricultural producers when available.

Escape 36: Located at 716 N Carson St no. 108, Escape 36 is Carson City’s first escape room, a new kind of game which you and your team of players have 445 minutes to examine an crime scene and solve the crime.

Feisty Goat Pub: Located at 1881 E Long St, Feisty Goat Pub is a neighborhood bar just outside downtown offering 12 craft taps, bottled domestic and craft beer, a full cocktail bar, and always great people.

Great Basin Brewing Company: Located at 302 N Carson St, Great Basin Brewing Co. is a restaurant serving local American comfort grub plus craft beers and coffee drinks in an airy, easygoing environment.

High Desert Pine: Located at 206 N. Carson St., High Desert Pine is a one-stop local shop, showing local artists, photographers, woodworkers, metal artisans, apparel, gifts, toys, and more.

Interior Collective: Located at 403 N. Nevada St., Interior Collective is an interior design firm helping businesses and homeowners redesign their spaces to maximize efficiency while creating a space that brings joy.

Kaleidoscope: Located at 210 S Carson St., Kaleidoscope offers unique decor with 12 unique booths and 19 individual vendors featuring everything from shabby chic and western decor, to vintage wares, candles, jewelry, and more.

Midtown Marketplace: Located at 104 Corbett St., Midtown Marketplace is a collection of booths and vendors offering unique home decor and gifts with a new theme every month.

Pure Platinum Salon & Spa: Located at 501 S. Carson St., Pure Platinum Salon & Spa offers hair services, nail services, eye lash extensions, esthetician services and more.

Scoup’s Ice Cream & Soup Bar: Located at 224 S. Carson no. 4 inside McFadden Plaza, Scoups is an upbeat, counter-serve ice cream shop dishing up waffle cones and sundaes, plus savory soups and salads.

So Juicy: Located at 208 N. Carson St., So Juicy is a premium juice shop offering smoothies, açaí bowls, fresh salads and soups, plus a selection of kombucha.

The Bike Smith: Located at 900 N. Carson St., the Bike Smith is a bicycle shop featuring a variety of models and gear, as well as offering repair services.

The Firm Cryo Spa & Wellness Center: Located at 602 N. Cury St., the Firm Cryo Spa and Wellness Center is the first Cryo spa in Nevada, offering fat reduction, cellulite smoothing, firming skin and cry facials, massages, and more.

The Purple Avocado: Located at 904 N. Curry St., the Purple Avocado is a gift shop featuring a selection of unique and whimsical items — and comes with a free gift wrap for every purchase!

The Tap Shack: Located at 112 Rice St., the Tap Shack is a casual neighborhood bar with a patio, happy hour, and live music.

Westside Pour House: Located at 110 W. Telegraph St., the Pour House serves comfort fort alongside a selection of drinks while patrons can play games at the pool tables, dart board, or sign up for weekly karaoke.

To learn more about the DBA and Small Business Saturday in Carson City, visit https://www.downtowncarson.org/small-business-saturday

Kelsey is a fourth-generation Nevadan, investigative journalist and college professor working in the Sierras. She is an advocate of high desert agriculture, rescue dogs, and analog education.