Follow Us On:
  • Carson Now on Facebook
  • Follow Carson Now on Twitter
  • Follow Carson Now by RSS
  • Follow Carson Now by Email

Marketing

Search and Rescue Geocache Adventure a Big Success

On April 27th approximately 80 entrants competed in the Annual Geocache Adventure to help raise funds for the purchase of improved radio equipment for the unit. Entrants of all ages, using GPS and maps competed in a modern day treasure hunt in various public areas of Carson City.

Participants located tokens that were redeemed for poker hands and prizes at Bully’s after the event.

Special thanks to the following merchants and individuals who contributed to the success of the event:

4 Wheel Parts
Action Garage Doors
Adele’s Restaurant
Benson Feed
Brake and Alignment Plus

Children's choir gives voice to historic Virginia and Truckee Railroad season

A 60-second radio spot sung by the Sierra Nevada Children's Choir will be used as part of the Virginia & Truckee Railroad 2013 advertising campaign.

Start a Business or Grow One with NxLeveL and a lot of Experts

Event Date: 
June 10, 2013 - 6:00pm

Carson City, NV – NxLeveL business planning course is coming back to Carson City after huge success with more than 30 business attendees in the March 2012 class. Western Nevada Development District has once again provided the funding for what has become the most popular and successful business planning course throughout countless Nevada communities. This award-winning program has provided the tools to start and grow a small business to more than 3,000 Nevadans.

New advocacy group forms for Carson City downtown businesses

Forty-nine downtown Carson City businesses, 11 downtown property owners and many citizens have come together to form what is now known as the "Downtown 20/20 Action Advocacy Group."

Governor unveils new state brand: 'Nevada. A world within. A state apart'

The state's first brand has officially been launched: "Nevada. A world within. A state apart."

Gov. Brian Sandoval, Lt. Governor Brian Krolicki and state tourism officials launched the first-ever statewide brand Tuesday that will be used for marketing programs by appropriate state agencies.

Go here to see the overhauled Travel Nevada website. Below is a television commerical featuring the Las Vegas band The Killers singing "Don't fence me in." It will be used for Nevada's summer tourism campaign.

Tax Tips Column: The Real April Fools Are Data Thieves

Hot Diggity Dog! I missed pulling one of my favorite April Fools jokes on some folks, but then I got to thinking how many folks are “fooled” every day into thinking they are safe and secure in the way they use the internet.

Here are some bones to chew on.

Carson City Convention and Visitors Bureau board OKs PR firm pact, guide and logo

A $75,000 services agreement with RK/PR Inc., a public relations and marketing firm, was approved Monday by the Carson City Convention & Visitors Bureau Board.

Truckee Tomorrow Economic Development Initiative Moves into Next Phase

A group of 50 community leaders recently gathered for a Truckee Tomorrow meeting to discuss economic development strategies. The meeting was facilitated by Ryan Sharp, Director of the Center for Strategic Economic Research (CSER), an economic research and consulting group. CSER is affiliated with SACTO (Sacramento Area Commerce & Trade Organization) a widely respected non-profit and the leading facilitator of economic development for the Sacramento region, of which Truckee Tomorrow is a member.

Opinion: Spending Other People’s Money

When most of us spend our personal funds for a good or service, we strive for maximum value because our funds are finite.

Public spending, whether at the Federal, state or local level, occurs because of borrowed money, taxes and user fees ultimately paid for by an overlapping pool of individuals and businesses.

Meet Lake Tahoe's Squaw and Alpine rescue dogs March 7

Event Date: 
March 7, 2013 - 5:00pm

The North Lake Tahoe Visitor Information Center is looking forward to a woofing and tail-wagging good time as the Squaw Valley/Alpine Meadows rescue dogs come to the center for a visit.

This free event takes place Thursday, March 7, 5-7 p.m., at the North Lake Tahoe Visitor Information Center, 100 North Lake Blvd., Tahoe City, California.

NV Energy hosts workshop for small and diverse businesses

Event Date: 
March 12, 2013 - 9:00am

NV Energy is sponsoring a workshop in Reno for small and diverse businesses interested in providing goods and services to Nevada’s largest electric utility. The workshop is scheduled for Tuesday, March 12, from 9 a.m. to 2 p.m. in the company’s Sierra Plaza Auditorium at 6100 Neil Road.

Partnering with NV Energy to present the Strategies for Winning Contracts workshop are the Nevada Small Business Development Center (NSBDC), the U.S. Small Business Administration and the Nevada Office of Economic Development.

Former Carson City manager Linda Ritter nominated for CCCVB interim director position

The Carson City Convention and Visitors Bureau on Monday nominated former Carson City manager Linda Ritter as interim executive director.

Board members meeting unanimously approved Ritter after she had expressed interest in the position. Ritter was nominated by Karen Abowd, board member of the CCCVB and a Carson City Supervisor. Ritter was not at the meeting and hasn't accepted the offer.

Watch it Live: Carson City Convention and Visitors Bureau board meeting

The board of the Carson City Convention and Visitors Bureau will meet today to discuss, among other things, hiring an interim executive director. The board began its search for the interim director after Candace Duncan retired in December.

North Lake Tahoe Wanderlust Festival lineup announced

North Lake Tahoe announced today that the Wanderlust Festival, the world’s largest and fastest growing yoga and music festival, will return for a fifth year to the picturesque setting of Squaw Valley Thursday, July 18 through Sunday, July 21.

Carson Area Marketing and PR Network features KNPB news director at February meeting

Event Date: 
February 6, 2013 - 5:30pm

The Carson Area Marketing and PR Network will meet at 5:30 p.m. Wednesday, Feb. 6 at the Business Resource Innovation Center (BRIC) located at 108 E. Proctor Street in Carson City. The meeting is free and non-members who are marketing, PR, or journalism professionals may attend with advance notice.

Scheduled to speak is Brent Boynton, News Director for KNPB. Brent will share some clips of his talk show "A Conversation With..." and explain how the program works and his future needs for guests on the program.

Greater Nevada Credit Union Announces Additions to Management Team

Greater Nevada Credit Union (GNCU) has announced a new Vice President of Marketing and a new Member Services Manager, as well as new managers at the credit union’s Carson City and Reno branches.

North Lake Tahoe launches free ski shuttle

Getting to North Lake Tahoe’s snowy ski slopes just got a whole lot easier with the launch of the region's first area-wide free ski shuttle serving North Lake Tahoe, Truckee and Donner Summit.

The service runs between area lodging properties to 9 different ski resorts on weekends and holiday weeks now through March 31. It was formed through a collaboration of the North Lake Tahoe Chamber/CVB/Resort Association in partnership with the Truckee/North Tahoe Transportation Management Association and Placer County, the town of Truckee and several ski resorts.

Gov. Sandoval appoints Lake Tahoe ski industry stalwart, Reno basketball team partner to Tourism Commision

Nevada Gov. Brian Sandoval on Tuesday appointed John Wagnon of Vail Resorts and Herb Santos, Jr. to the Nevada Commission on Tourism. The terms are effective immediately.

Wagnon, a 40-year veteran of the snowsports industry, is senior director of brand marketing for Vail Resorts, Inc at Heavenly Mountain Resort south shore Lake Tahoe and Kirkwood Mountain Resort.

He has served on the on the Lake Tahoe Visitors Authority, Ski Lake Tahoe and the California Travel Industry Association boards. Wagnon is also a trustee and past chairman of the Reno-Tahoe Airport Authority Board.

Chase International Sells Lake Tahoe Mega Estate at Incline Village

Chase International recently closed the sale of the Osprey Estate in Incline Village, Nev., a deal which marks the largest sale in Lake Tahoe since January 2008.

Carson Tahoe Remodels Emergency Room Triage and Fast Track

Carson Tahoe Health in Carson City announces the opening of the newly remodeled fast track ER and triage lobby at Carson Tahoe Regional Medical Center.

Providing fast track ER since moving into the regional medical center in 2005, the Carson Tahoe Health remodel affords the opportunity to improve patient safety, efficiency, speed of care, capacity, and monitoring in the 24-hour Emergency Department’s fast track triage, registration, and waiting room areas.

32 UNR Athletes Are Set To Graduate

RENO, Nev. — Thirty-two Wolf Pack student-athletes representing 12 teams have applied for graduation at the University of Nevada this winter. Ceremonies for the 2012 Winter Commencement are set for Saturday, Dec. 8 at Lawlor Events Center.

North Lake Tahoe snow transformed into art at Carve Tahoe

Event Date: 
February 8, 2013 (All day)

Prestigious snow carvers from around the world will call North Lake Tahoe home February 8-12, 2013 for the region’s first-ever Carve Tahoe competition, with the judging take place February 13, 2013.

The weeklong international snow sculpture contest is specifically geared for spectators who will view firsthand 20-ton blocks of pure snow shaped and carved into breathtaking masterpieces. The competing teams are the best of the best – selected from the event’s top applicants and representing more than 20 countries.

Nevada to unveil new 'brand' in spring to draw visitors

The state of Nevada will introduce a new “brand” in the spring that will include a marketing campaign to help boost tourism and economic development, Gov. Brian Sandoval told an audience at the Governor’s Conference on Tourism on Tuesday at John Ascuaga’s Nugget in Sparks.

Other tourism officials said the brand will include a new statewide slogan and logo. Tourism officials said the campaign to roll out Nevada’s new brand has been in the works for more than a year.

More than 3.5 feet of new snow at Lake Tahoe ski resorts

It might have been raining across much of Northern California, but last week’s storm brought snow to Lake Tahoe ski resorts – more than 3.5 feet of the white stuff, making for a great ski weekend.

“You just never know how these storms are going to play out,” said Chief Marketing Officer Andy Chapman of the North Lake Tahoe Chamber/CVB/Resort Association. “But Mother Nature cooperated and we’ve got new snow on the mountains.”

Professionals in Nevada Escape Their Local Economy Online

A new report released by Elance on November 14, shows that U.S. professionals in economically hard-hit areas like Carson City with 11.6 percent unemployment are tapping online resources like Elance to escape their local economies and get back to work.

Business Cooperation Makes a Difference in Carson City and Tahoe

Obama has been re-elected for a second term, and many entrepreneurs are unsure about what the next four years will bring. However, one business-building tactic that is often overlooked and is a true driver of business growth and success is partnership. Two agencies, based in Carson City and South Lake Tahoe, have been cooperating since 2009 and have served Tahoe-based clients such as Mackenzie Martin of Century 21 Tahoe Paradise, I DO Tahoe Weddings, and Olsen Paving & Sealcoating, among others. Their newest account is Barton Health.

Breakfast and Online Marketing Best Practices Workshop

Event Date: 
November 8, 2012 - 8:00am

Grow Your Business with Email Marketing - Build the relationships that are the key to your business success with easy, inexpensive and highly effective email marketing! This seminar will provide tips to increase your email deliverability and open rates, write good headlines and content, and perhaps most importantly, strategies for getting -- and keeping -- high quality prospects, customers and members.

CC #1 -- The Same Old Point Of View

A previous letter (by Janice Ayers) has presented no new arguments FOR the KDC project, and failed to address the arguments made by people such as I and others who are against it. Instead, she engages in a childish ad hominem attack. That is exactly what I got in response to my first letter on this topic.

Lake Tahoe ski resorts see first snow storm of the season, more on the way

Lake Tahoe ski resorts are celebrating the arrival of the first snow storm of the season, with several inches having fallen and more on the way. Mother Nature's fall delivery sets the winter season in motion for a promising ski and snowboard season.

Nevada Arts Council Awards Jackpot Grants to Artists

The Nevada Arts Council has awarded $9,148 in Jackpot Grants to nine Nevada artists and one public institution for arts and arts learning projects. Jackpot grants are awarded on a quarterly schedule and are designed to support arts projects initiated by artists, schools, nonprofit organizations and public institutions. These projects are usually “sudden opportunity events” or applications from groups new to the NAC.

Letter: League of Women Voters forum on CC #1

Let me start with a disclaimer. I am not against libraries. I have an entire room dedicated to my books. But I have not used a library since I was in graduate school, because everything I needed for work was on-line or in a bookstore, too new to have made it into a library, public or private.

Enhancements ahead of winter highlight North Lake Tahoe ski resorts

Although you might not feel it, the weather is starting to change in North Lake Tahoe. Days are still warm, with temperatures averaging in the 60s, but nights are dropping to approximately 35 degrees. It’s the time of year that the region’s upper elevations may even see a dusting of snow.

“We’ve been reviewing all the long-range forecasts,” said Chief Marketing Officer Andy Chapman of the North Lake Tahoe Chamber/CVB/Resort Association. “And if Mother Nature keeps up her end, we should have above-average snowfall this winter.”

Western Bariatric Institute Hosts Free Fashion Show to Raise Awareness for Obesity

Event Date: 
October 13, 2012 - 7:00pm

With more than 93 million Americans affected by obesity, it is essential to raise awareness of obesity to help ensure access to effective treatment options. That is why Western Bariatric Institute, a leader in weight-loss surgery and educational obesity outreach, along with their presenting sponsor Hall and Wrye Plastic Surgeons, is pleased to announce that their 10th Annual Fashion Show will be held in Reno on Saturday, Oct. 13 at the Pioneer Center. This is a free event and the first 200 guests will receive swag bags compliments of The Summit.

Second annual Ultimate Wing Wars at Carson Station through Sunday

Expect feathers to fly. The Ultimate Wing Wars, a chicken wing cook-off event at the Best Western Carson Station Hotel Casino in Carson City is now underway, today through Sunday in the parking lot at 900 S. Carson Street.

“Last year’s inaugural chicken wing cook-off event was a tremendous success with thousands in attendance,” said Jennifer Russell, Carson Station’s director of marketing. “This is year we’re upping the ante with more wings, more prizes, more music and more fun.”

Genoa Lakes Sale in Escrow, Set to Close in October

Sale of the 564-acre Genoa Lakes Golf Resort to Mazz Golf Management Co. is currently in escrow with closing expected in mid-October, the principals of the deal announced in a news release.

Heavenly Resort at Lake Tahoe prepares for 2012-2013 ski and snowboard season

With Nov. 16 as its opening day, the countdown is on at Heavenly Mountain Resort. From intense competitions and events to the return of the halfpipe, excitement is stirring at Lake Tahoe’s largest winter playground.

Sustainability, clean tech and economic development featured at EDAWN event

Sustainable industries and the future of energy-savings for businesses and companies will be the focus of a luncheon for regional industry and corporate leaders on Wednesday in Reno.

Vail Resorts offers pass deal that now includes Verbier, Switzerland

Vail Resorts, Inc. which has three ski resorts in the Lake Tahoe area, announced Thursday an unprecedented partnership with Verbier, Switzerland, that will enhance the already incredible value of Vail Resorts’ Epic Season Pass, providing three days of free access to the Verbier ski resort, including Les 4 Vallées, the largest ski area in Switzerland, for new and renewing 2012-2013 Epic Season Pass holders.

Nevada Attorney General settles with Johnson and Johnson over Risperdal disclosure

Nevada Attorney General Catherine Cortez Masto announced Thursday that she and 36 other AGs reached a record $181 million settlement, the largest multi-state consumer protection settlement of its kind reached with a pharmaceutical company, with Janssen Pharmaceuticals, Inc., a subsidiary of Johnson and Johnson. Nevada’s share of the settlement will be $3.3 million.

Nevada Attorney General Announces Two Nationwide Settlements Over Anti-Psychotic Drugs, E-Books

CARSON CITY – The Nevada Attorney General’s Office has reached two separate agreements this week, one with a pharmaceutical firm over the marketing of anti-psychotic drugs and another with three book publishers over e-book price-fixing allegations.

Lake Tahoe Food & Wine Festival expands over nine days

The 27th Lake Tahoe Autumn Food and Wine Festival, long considered one of the region’s premier gourmet events, has increased the number of its programs – now offering nine days of festivities.

Nicole Larrimore named Marketing Coordinator for Nevada Rural Housing Authority

Event Date: 
August 20, 2012 (All day)

Nicole Larrimore has been named as the new Mortgage and Marketing Coordinator for the Nevada Rural Housing Authority. The position was recently created to provide information about the NRHA’s housing assistance programs to mortgage lenders, banks, realtors, brokers, title and hazard insurance companies and prospective homebuyers. She will serve as the NRHA liaison to lenders and build relationships with the home buying and real estate community to better serve their needs.

New Business Owner/Entrepreneur Networking Group Offers No Dues for First 40 Members

First 40 Members Get Annual Dues Waived
Event Date: 
August 22, 2012 - 6:30pm

Networking is essential in business, even more so if you are a business owner, entrepreneur, or are in charge of business development. Today, a networking group launched via the popular site MeetUp.com that will bring Carson City, Reno, Tahoe, and Carson Valley leaders together to meet, exchange ideas, network, provide referrals, and educate one another. The Group, CA/NV Business Owner and Entrepreneur MeetUp is waiving its $20 annual dues for the first 40 members who join.

Expedition Man Endurance Festival comes to Northern Nevada

Coming from as far as Australia and as near as North Lake Tahoe, more than 200 men and women athletes are gearing up for a race to remember at Northern Nevada’s inaugural Expedition Man Endurance Festival and Ultra-Distance-Triathlon, taking place Saturday, August 25. Athletes will begin with a swim at Zephyr Cove Resort at Lake Tahoe, then onto a more than 100-mile-bike-ride through Carson City and a long-run along the Truckee River, ending at the Legends at Sparks Marina.

Lake Tahoe named 'Best Lake in America' by USA Today readers

Lake Tahoe was named the “Best Lake in America” in a recent readers' poll by USA Today. Editors narrowed national nominations to the top 16; readers weighed in and the largest and most popular alpine lake in North America took home top honors by garnering more than 5,000 votes via Facebook and Twitter.
Go here for the story.
Lake Tahoe is recognized for its timeless beauty and an international reputation as an outdoor recreational Mecca. The combination of great outdoors, entertainment, nightlife, dining and gaming identify its unique character.

New Collaborations

BREWERY ARTS CENTER WELCOMES WILD HORSE PRODUCTIONS

 

The Brewery Arts Center and Wild Horse Productions have announced a partnership that will welcome Wild Horse Productions as a resident company at the Brewery Arts Center.

Brewery Arts Center welcomes Wild Horse Productions

The Brewery Arts Center and Wild Horse Productions have announced a partnership that will welcome Wild Horse Productions as a resident company at the Brewery Arts Center.

While the BAC is open to other artists and arts organizations, as well as the general public for collaborations and to rent their facilities, a resident status may be offered to organizations who demonstrate sound business practices, financial strength, the ability to fill seats and, above all, artistic prowess. Both organizations will retain their independence and tax exempt, nonprofit status.

Lake Tahoe Food and Wine Festival expands, set for Sept. 1-9

The 27th Lake Tahoe Autumn Food and Wine Festival, long considered one of the region’s premier gourmet events, has increased the number of its programs – now offering nine days of festivities.

Carson Station to host Carson City's first Rib Cook off July 6 - 8

Rib cook off at Carson Station Casino July 6-8, 2012
Event Date: 
July 6, 2012 - 4:00pm

Get ready to rumble Carson City.
Best Western Carson Station Hotel/Casino, partnering with Carson City Harley-
Davidson, announces its first annual Ribmaster Rumble, Carson City’s new
signature rib cook-off event, on Friday July 6 through Sunday, July 8.
Carson Station’s Ribmaster Rumble will be held in the parking lot of Carson
Station, at 900 S. Carson Street.
The concept is easy: the region’s best catering groups will compete side-by-side
to see whose ribs are the best on the tracks and who will earn the coveted title of
“Ribmaster”.

First-ever Ironman at Lake Tahoe sells out in less than a day

North Lake Tahoe announced Wednesday that the first full-distance IRONMAN® event in California since 2001, IRONMAN Lake Tahoe, sold out its general entries in less than a day. A limited number of IRONMAN Foundation spots are still available. The race is September 22, 2013.

Syndicate content

Sponsor Showcase


Carson’s full-service casino featuring:

  • Over 650 Slots – Certified Loose!
  • Single-deck Blackjack, 3-card Poker, Craps, Roulette
  • Poker Room
  • Keno
  • Carson’s Biggest Bingo hall
  • Two restaurants
  • Weekly live entertainment
  • 80 recently remodeled hotel rooms
  • Complete banquet facilities

It’s time to Live Greater! With checking accounts that pay you for a change, loans that give you better control, and so much more. Greater Nevada Credit Union offers a variety of ways to reach your personal financial goals.

 
It’s Time to Get More from Your Checking - From high-yielding checking accounts to monthly rewards, Greater Nevada’s Aspire and Rock accounts are a simple way to turn checking into a more satisfying experience. Plus, you get access to a list of freebies, including a nationwide ATM network, online and mobile banking, and online bill pay. Learn more and open your Greater Nevada checking account today!
 
It’s Time to Make Car Shopping Easier - How do you shop for the right car and negotiate the best price? By getting pre-approved for your loan first. Whether you’re buying from a dealer or private party, sellers are always eager to deal with someone who is ready to pay. Apply for a pre-approval from Greater Nevada online, and while you’re there, check out our competitive rates and flexible terms. You can even research cars online and check out the deals from our Preferred Dealers, who are committed to providing you with exceptional service and vehicle prices.
 
Nearly anyone living or working in northern Nevada can join Greater Nevada Credit Union and take advantage of better rates, lower fees, and personal service from a locally-based financial institution that’s been here since 1949.
 

Day R. Williams scored top of his law school class in Evidence and Constitutional Law, and he wrote for the Law Review. He is known as a fine legal writer. Day has practiced solo for more than 20 years in Carson City. He has handled contract disputes, personal injuries, bad faith by insurance companies, probate, estates and trusts, appeals, and a murder case. Day has tried cases and appeared in court in Carson City, Reno, Minden, Yerington, Ely, Fallon, Pahrump, and Las Vegas, and he has argued before the Nevada Supreme Court and the Ninth Circuit Court of Appeals. He was a driving force in the first citizen-initiated grand jury in Nevada’s history.

http://carsontrialattorney.com/

Change the way you do business. Dominate the competition. Create a professional, lasting impression with a Sign Pro sign.

Every Sign Pro sign is custom-made to your specifications. Indoor or outdoor. Short-term or long-term.

Sign Pro staff will work with you to select the most appropriate vinyl's and materials to serve your needs. Each product we use has been chosen for its quality, durability and economy.

Signs create the first impression of your business. Our professional staff can brighten and outdated image, replace a worn sign or create a whole new look. Your product knowledge combined with our attention to detail will create the winning formula for visual success.

Sign Pro's state-of-the art equipment offers hundreds of type styles and design choices. We can use your artwork of create dynamic images from scratch. We can enhance your ideas with borders, shadows, special effects and distortions.

Sign Pro will translate your multi-colored world into two or three dimensional reality.

  • Window and Wall Graphics
  • Exhibits
  • Decals
  • Banners
  • Vehicle Identification
  • Magnetic's
  • Full-color Imagery
  • American with Disabilities Act Signs
  • Wood/Plastics/Metal

Add distinction to your business exterior by using creative graphics that invite your customers to step inside. Tell your customers about your products before they walk through the door.

Sign Pro is first in dependability, first in quality, first in customer service. At Sign Pro we want to be your sign company. Let us open the door leading to future success for your business, your products and you!

Open Mon-Fri 8am-5pm
1501 North Carson Street
Carson City, NV 89403

On your “Must Not Miss” list, is the ever-so-popular Downtown Wine Walk – held the First Saturday of every month from 1- 5pm. For just $10 (which supports the Downtown Business Association) you’ll receive a commemorative wine glass and endless reasons to sip, stroll, and shop, the afternoon away, through Historic Downtown Carson City. Bring your wine walk glass with the Carson City Logo on it and pay only $8. Don't forget the after Wine Walk raffle prize party, 5:00pm, at the Cabaret Lounge, Carson Nugget Casino!

Tickets can be purchased at Bella Fiora Wines, Cactus Jack’s, Carson Jewelry & Loan, Carson Nugget, and Horseshoe Club, where you will receive hand stamps, glasses, and maps.

Sponsored by the Carson City Downtown Business Association, our goal is to carry on a local tradition, hosting an event which showcases a monthly Downtown celebration. It’s a Saturday stroll with a glass of wine through historic downtown Carson City where boutiques, local shops, galleries, restaurants and casinos, pull out all the stops to awaken your taste buds and tantalize your senses... experience a Downtown taste sensation!.